Web publishers are reaping huge profits as the 2.0 bubble heats up. Google has become better at weeding out spam, allowing higher quality sites to rise to the top and finally starting booking some serious revenue. As the popularity of adwords increases, so does the balance of blogger’s bank accounts enrolled in the adsense program. [...]
Dec 292009
MySpace Advertisers already know, performance at the social network giant has increased by leaps and bounds over the past several months, while prices continue to drop. Is the performance boost because younger kids are abandoning the network in exchange for more niche driven communities? Perhaps the new ad placements and improved interface have finally combined [...]
BlitzAds is online, ads are being loaded, and morale is high. At the current pace, we expect to invite advertisers and publishers to begin using the new adserver platform before the end of August. BlitzAds features proprietary technology developed by BlitzLocal engineers who’ve all quit over the past several years. The system makes Advertisers think [...]
Aug 042009
Hulu is starting to disappoint me. After spending a few minutes looking for something interesting to stream for background noise I gave up and decided to watch Saints and Soldiers again. Everything was as boring as usual until the first commercial break when my ear drums started bleeding from the train horn decimal level sound [...]
I’ve been glued to our FaceBook advertising accounts for the past several months. BlitzLocal has been setting up targetted Facebook ads for most small business clients over the past several weeks. Working with Facebook has been one of my favorite, yet most frustrating experiences since I started working with online advertising in the late 90s. [...]
Being able to output your business’s monthly price per call is one of the most important things you can do before you can measure advertising efforts effectively. Calculate your cost per call by taking the sum of your marketing expenses and dividing it by the number of phone calls you get each month. Now take [...]
The blog of a nomadic internet marketer, web host owner, dating site owner and web developer.
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