Big news over at AdBrite – someone showed up for work – and discontinued Flat Rate ads. This may be another set back for AdBrite (they typically move backwards). The few people I know that still use AdBrite were only doing so specifically because of the Flat Rate ads. AdBrite allowed webmasters to set a [...]
Recently one of our web hosting clients had her Adsense account disabled right after she crossed the minimum payout threshold so I examined her Analytics and asked about her click-thru rates, if she had ever clicked her own ads, etc. I did a quick search for “disabled Adsense May 2010″ and as expected found a [...]
Many advertisers are neglecting to supply popular IAB banner sizes to networks when they sign a deal with them to push their offer to the network’s affiliates. As a publisher this means I can’t add some of the best offers to my Neverblue and Clickbooth Rotators because there are no 250×250 sizes available. For many [...]
While companies trim the fat off their marketing plans in attempts to survive the tough economy, one segment of their ad budget is increasing. Pay Per Performance marketing spend is up as big business is starting to understand how simple it is to leverage huge bases of skilled affiliate marketers. The ROI driven mindset of [...]
Ask.com nearly doubled their each over just the past two months. This is exciting for marketers who are already taking advantage of Ask.com’s self serve advertising platform. Traffic has increased much faster than advertiser competition and the traffic is cheaper than anything I’ve seen on their network in years. The traffic seems golden for several [...]
Today is the first time I noticed thumbnail images in the right side sponsored ads in google search results. Perhaps Google is taking some lessons away from Facebook‘s success using the thumbnail + text for sidebar ad delivery. Check out this example (click for fullsize) Notice how many of the links on Google’s search results [...]
In December, ReachLocal filed for a $100M IPO and released a few interesting numbers about their operations. The company has a $6.1M debt obligation after acquiring the remaining shares of it’s Australia operations (in Sept ReachLocal bought the remaining 53% of shares it did not own). Somehow after this deal was completed ReachLocal reported a [...]
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